Chris Wick

Toronto Pizzeria’s Virtue-Signaling ‘Carbon Fee’ Sparks Social Media Uproar

Innovative Marketing or Over-the-Top Virtue Signaling? In the bustling streets of Toronto, pizza aficionados were recently served a slice of climate-consciousness alongside their Margheritas at a local haunt, Goodfellas. The establishment has taken the bold step of implementing a 2% “carbon fee” on every bill, turning the humble receipt into a podium for eco-preaching. Toronto…

Read More